Why Should I Believe You?

Why Should I Believe You? It’s tough out there in Internet Land. Online marketing is very much about building a relationship with an audience you’re very unlikely to ever meet. Gaining the trust of strangers, heck, even folks that already know you, is...
How long should a video be?

How long should a video be?

Duration depends on your goals. Are you getting a bit confused with the guidelines for videos on all the different social media platforms? Some allow a minute, others 2 hours, 30 seconds for another one. It starts to wreak havoc on your production plan if you need to...

Elevator Pitch

Can you confidently promote yourself in 60 seconds or less? It’s a practised skill and one that’s worth perfecting. Used by business people, actors and serious networkers, the Elevator Pitch is meant to encapsulate your story in a quick and engaging...

How much does a video cost?

Videos are expensive, right? This is the common perception by businesses, who know they need to be using video, but are afraid to start because ‘video costs too much money’. Where does this idea come from? In my experience it stems from two main problems....

We’re in GetIt Magazine

The June issue of GetIt Magazine, the locals fashion, events and business magazine for the Gold Coast has published our article on using video wisely in social media. You can read the entire article and browse the magazine via this link If you’re on a mobile or...
Are You an Online Star?

Are You an Online Star?

Showcase Yourself Celebrity is powerful. Everyone wants to be an online star. There’s no avoiding it; whether it’s a sultry clip on Instagram, ‘Woo Grrlz’ having a fun night out and sharing it on Facebook or someone’s super helpful ‘how to’ tips on YouTube, it’s video...