by Walt Cudlip | Social Video, Marketing
Hesitation and doubt could be driving more business away from you and into the arms of your competition. With video set to be 84% of internet traffic by 2020 this isn’t some passing trend you can ignore or prevaricate. The fact is more and more customers are...
by Walt Cudlip | Social Video, Marketing
We’ve identified five top excuses claimed by companies for avoiding making video. If you’re not guilty of any of these “reasons”, you probably know someone who is. For any business that is slow or reluctant to adopt video in their promotion and...
by Walt Cudlip | Social Video, Marketing
Instagram Video: Have you heard the news? If you’re a fan of Instagram video or trying to keep in front of your audience on the platform you used to be restricted to only 15s of video for Instagram Stories or 60s as a post. Welcome to a whole new world! Rolling out...
by Walt Cudlip | Social Video, Marketing
Many businesses are exploring the idea of Influencer Marketing to enhance their social media visibility. There’s nothing new about celebrity endorsements, they’ve been a fact of life in advertising for decades. The whole idea that star-power improves the...
by Walt Cudlip | Social Video, Marketing
Is your creativity hitting a brick wall? How do you spark your creativity when you think you’ve run out of ideas? In this era of regular social media updates, heaps of competition and a desire to stand out from the crowd, it can be not only challenging but...